Marketing Activations Project Manager
Stellenbeschreibung
Overview
As a Project Manager, you will lead global 360 marketing campaigns, guiding strategic briefings through creative development and production to Go-To-Market. You’ll align cross-functional teams to deliver cohesive campaigns and toolboxes for local activation, while supporting Maison initiatives such as exhibitions and boutique openings. You’ll measure impact, extract learnings, and provide asset-ready guidance to markets. This role blends luxury brand storytelling with operational excellence to drive consistent global activation.
Verantwortungsbereiche- Lead development of global 360 ambassador and seasonal campaigns from strategic framing to GTM delivery
- Craft strategic and creative briefs and coordinate cross-functional teams (Product, Creative, Digital, Media, CRM, PR, Events, Retail, VM, Trade Marketing)
- Oversee asset production and ensure brand standards across all touchpoints within timelines and budgets
- Create marketing assets for Maison initiatives (exhibitions, events, boutique openings) in collaboration with owners and internal teams
- Drive GTM readiness and support regional activation with clear frameworks and assets
- Monitor campaign performance, consolidate results, and translate learnings into improvements for future campaigns
- Manage global social media editorial calendar and campaign activations, including local adaptations
- Oversee daily social media operations (content publishing, community management) and ensure high-quality client experience
- Analyze social KPIs to optimize content and engagement
- 3–5 years in integrated marketing, brand communications or campaign management
- Proven track record leading complex, multi-channel campaigns with multiple stakeholders
- Strong project management, ownership and accountability
- Solid understanding of integrated marketing, creative production, digital and social ecosystems
- Ability to influence and align cross-functional stakeholders without direct authority
- Advanced proficiency in Microsoft Office (PowerPoint, Excel)
- Knowledge of global/local social platforms; Sprinklr experience is a plus
- Fluent in English and French with excellent written and verbal communication skills
- Strategic thinking, problem-solving, creativity, agility, sensitivity to luxury and brand expression
- collaboration
- influence and leadership
- communication
- Sprinklr
- PowerPoint
- Excel